Tewhan Butler

Motivational Speaker • Published Author • Owner of Mass Unity

Behind the Brand

Tewhan “Massacre” Butler is an author, motivational speaker, youth advocate, entrepreneur, and founder of Mass Unity. After serving 23 years in federal prison on a 30-year sentence, Butler transformed his life and dedicated himself to helping others avoid the mistakes that led him down a destructive path.

Drawing from his lived experience, Butler has become a powerful voice for violence prevention, rehabilitation, youth empowerment, criminal justice reform, and second chances. Through speaking engagements, mentorship initiatives, and community outreach, he works to inspire individuals to overcome adversity and make positive life choices.



Creating "Mass Unity"

Mass Unity was created from Butler’s belief that communities become stronger when people unite around positive action, accountability, and empowerment. More than a clothing brand, Mass Unity is a movement dedicated to inspiring unity, mentorship, violence prevention, youth development, safe passage initiatives, and criminal justice reform.

The brand represents the idea that every individual has the power to rise above their circumstances and contribute to positive change. Through its message, apparel, and community engagement efforts, Mass Unity seeks to bridge divides, encourage personal growth, and remind people that unity is stronger than division.


As Butler often emphasizes, true transformation begins when individuals recognize their worth, embrace responsibility, and commit to creating a better future for themselves and their community.

Why he wrote books?

Butler wrote his books to tell an authentic story of pain, accountability, redemption, and hope. His goal was not only to share the realities of street life, gang culture, incarceration, and loss, but also to demonstrate that transformation is possible regardless of one’s past.

His writings serve as both a cautionary tale and a message of hope, offering readers insight into the consequences of poor decisions while encouraging them to pursue purpose, growth, and personal responsibility. Through his books, Butler seeks to educate, inspire, and create meaningful conversations about change, healing, and resilience.

Frequently asked questions

What is the return policy?

Our goal is for every customer to be totally satisfied with their purchase. If this isn’t the case, let us know and we’ll do our best to work with you to make it right.

Are any purchases final sale?

We are unable to accept returns on certain items. These will be carefully marked before purchase.

When will I get my order?

We will work quickly to ship your order as soon as possible. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.

Where are your products manufactured?

Our products are manufactured both locally and globally. We carefully select our manufacturing partners to ensure our products are high quality and a fair value.

How much does shipping cost?

Shipping is calculated based on your location and the items in your order. You will always know the shipping price before you purchase.